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  • NegBox 7:22 pm on May 16, 2012 Permalink | Reply  

    Scientific Fact: Ovulating Lap Dancers Make More Monies 

    Here’s a piece of scientific research that left me a bit puzzled… And kinda horny.

    Abstract

    To see whether estrus was really “lost” during human evolution (as researchers often claim), we examined ovulatory cycle effects on tip earnings by professional lap dancers working in gentlemen’s clubs. Eighteen dancers recorded their menstrual periods, work shifts, and tip earnings for 60 days on a study web site. A mixed-model analysis of 296 work shifts (representing about 5300 lap dances) showed an interaction between cycle phase and hormonal contraception use. Normally cycling participants earned about US$335 per 5-h shift during estrus, US$260 per shift during the luteal phase, and US$185 per shift during menstruation. By contrast, participants using contraceptive pills showed no estrous earnings peak. These results constitute the first direct economic evidence for the existence and importance of estrus in contemporary human females, in a real-world work setting. These results have clear implications for human evolution, sexuality, and economics.
    © 2007 Elsevier Inc. All rights reserved.
    PDF download here

     

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  • NegBox 4:02 pm on May 16, 2012 Permalink | Reply  

    Skechers and FTC settle on $40 Million 

    Its nice to know the FTC isn’t just chasing bloggers.

    Skechers is about to pony up $40 Million to settle FTC charges that it claimed (unsubstantiated) their shoes would make you lose weight, increase heart health, get stronger and longer erections, grow hair, increase breast size and even whiten your teeth if you rub the insole against your gums.

    Now really dear old pal’FTC… How about turning the old death ray at the beauty and cosmetics industry?

     

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  • NegBox 2:32 pm on April 26, 2012 Permalink | Reply  

    Rude Customers get Decaffed at Starbucks 

    Watching this TED Talk from Frank Warren about PostSecret.com I saw the Starbucks postcard saying “i give decaf to customers who are RUDE to me!”

    I didn’t have to go very far to research it – I personally know a couple of Starbucks baristas – and I’m sure this isn’t exclusive to Starbucks at all. Turns out it is very-very-very common for baristas to stick you with decaf if you’re a dick, with the definition of being a dick up to the barista’s particular preference that day, and your chances of getting decaffed for being a douchebag increasing somewhat if you’re going through the drive-thru .

    Here’s my secret: When you are rude to service staff I know that, regardless of your present situation, your upbringing was that of a street rat, and in your heart of hearts you’ll always be that rat hoping to show the world how much better you are. This I keep a secret so I can spot the rats from afar and stay away from any dealings with them
    whether personal or business – never ever deal with a rat.

     

    Rude Customers Get Decaffed at Starbucks

    Rude Customers Get Decaffed at Starbucks

     

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  • NegBox 6:48 pm on April 24, 2012 Permalink | Reply
    Tags: Game Theory   

    Exploit Bounded Rationality 

    A true hidden gem of understanding why people buy your shit or fill out your leadgen offer. Will you spend four minutes to understand it, or bind your rationality before you even get to the end of the video and stay stupider than everyone else who does watch it?

    This is a four-minute clip from Games People Play: Game Theory in Life, Business and Beyond – an awesome game theory course.

    video

     

    You may ask “What does bounded rationality have to do with buying my stuff or filling out my leadgen?” – Quite simply: Your prospects will apply bounded rationality with whatever you show them – they will limit the amount of mental effort they make when evaluating that landing page you just showed them. Load them with elements that are positively associated in their minds, then give them a call to action when they are tired of analyzing and you’ve got yourself a click, a sale or a lead.

    Beautiful.

    This part of the 10-hour video course was an amazing “a-ha!” moment for me, because before he even finished stating the example I had shortcutted the logic and figured out the right answer would be “Zero” – which is also a bad answer; it shows I didn’t understand bounded rationality and points to a several wrong assumptions I have likely made many times before.

    What was your guess on what the right number would be to win the $100?

     

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  • NegBox 5:45 pm on April 20, 2012 Permalink | Reply
    Tags: DDOS   

    How to price your DDoS 

    Business is business, and if you’re in the business of DDoS blackmail, you’ve got to keep tabs on the prices your ‘clients’ might pay to get rid of you. Next time you’re about to send that zombie army out, check out this handy Storm on Demand DDoS protection pricing chart before you hit SEND on the ransom note:

    DDoS Pricing Chart from Storm On Demand

     

     

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  • NegBox 3:40 pm on April 19, 2012 Permalink | Reply  

    WAM! CPC Lapdance Network 

    I want my Wam! rep to do like the one in the picture – She looks like she is about to jump on my desk, shove my face in her tits and then turn XXX rated.

    My Wam rep about to grab my Wang rap

    My Wam rep about to grab my Wang rap

     

     

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  • NegBox 9:45 pm on April 16, 2012 Permalink | Reply  

    Real Brand Advertisers Never Measure ROI 

    “How do you measure the ROI of farting underwater?” – That question is easier to answer than measuring the ROI of a brand campaign – like this one from BASF “The Chemical Company”.

    BASF Love you too!

    To the their credit, the video is good, it has a 70s feel which tells me the target demographic, they are using “affection marketing” – they start off by saying they believe love is a chemical reaction and blah, blah… Anyhow, next time I’m looking for chemicals for my next batch of meth, I’ll be sure to hit up my BASF rep.

     

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  • NegBox 1:43 pm on April 12, 2012 Permalink | Reply
    Tags:   

    FluxAds leaves DirectTrack for Cake 

    After suffering a week-long outage back in February, who wouldn’t?

    Seems like ClickBooth is also departing for Cake.

    The cake might be a lie, but it works really well for affiliate marketing.

    Their PR handling of the affair looks pretty non-existent I will add. When you fuck up like this, its fairly easy to get back on the right track – you have to have the balls to man-up and do it, though. It involves at least these three simple elements:

    1 – Putting a link on the homepage and making a public statement about the outage.

    2- Explaining CLEARLY what happened including an “It was us” statement – don’t shift blame.

    3- Explaining why this can’t ever-ever-ever ever happen again.

    Speaking of apologizing effectively, this is the way Dale Carnegie and several other describe it as a really effective way. Needless to say, this only works once.

     

     

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  • NegBox 6:15 am on March 23, 2012 Permalink | Reply
    Tags: copyright   

    Scarcity License – Turning Copyright Right Side Up for the 21st Century 

    We need to get rid of the “copyright” idea and create a system that really provides the benefits copyright delivered gracefully until the dawn of the digital age – and then got literally murdered by modern computing.

    Here’s the thought process:

    A copyright is intended to aid the creation and dissemination of new works by providing the economic benefit derived from real and artificial scarcity

    Scarcity is becoming harder to come by these days. We have abundance.

    In the past/present pretty much everything you do is your property and copyright. The default is “protected”

    I propose a system where you have to apply for a scarcity license. This isn’t like simply filing for a copyright for a piece of work – this is much more than that – it puts the burden on the creator to DEMONSTRATE that if they are granted an “Artificial Scarcity License”, then society will actually benefit. Society has to benefit here, not the creator of the work exclusively (I have a feeling the Generation Y and Millenial tree huggers would love this idea).

    So you could prove that by protecting your motion picture that cost xx to make, next year you’ll be able to provide audiences with a better movie they will enjoy more. If the protection wasn’t there, we’d be limited to youtube clips. You could prove that protecting your blog post will give you a chance to make more good posts. Protecting your software will allow you to make better bug-free software. You might also be able to prove something similar for your music if you’re a music label. You probably won’t be able to prove this unless your business delivers something other than just scarcity and rapes the market. The key here is you have to prove you have been doing this broader improvement of the art, the economics or society, or can at least plausibly deliver on your promise, and will be accountable to do so with your Artificial Scarcity License on the line if you don’t.

    In the age of abundance, the burden of proof needs to lie with those that desire scarcity. We will give you scarcity, only when you work in favor of our broader abundance.

    PS: No, I’m not actually going to do anything substantial other than write about this. I’m a big-picture whiz-bang idea guy – Let the folks with OCD figure out the details.

    PPS: Yes, this is similar to patents.

     

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