Its nice to know the FTC isn’t just chasing bloggers. Skechers is about to pony up $40 Million to settle FTC charges that it claimed (unsubstantiated) their shoes would make you lose weight, increase heart health, get stronger and longer erections, grow hair, increase breast size and even whiten your teeth if you rub the…
Category Archives: Random
Real Brand Advertisers Never Measure ROI
“How do you measure the ROI of farting underwater?” – That question is easier to answer than measuring the ROI of a brand campaign – like this one from BASF “The Chemical Company”. To the their credit, the video is good, it has a 70s feel which tells me the target demographic, they are using…
Scarcity License – Turning Copyright Right Side Up for the 21st Century
We need to get rid of the “copyright” idea and create a system that really provides the benefits copyright delivered gracefully until the dawn of the digital age – and then got literally murdered by modern computing. Here’s the thought process: A copyright is intended to aid the creation and dissemination of new works by…
ASW 11 Here I Cum!
Heading out to ASW11 in a few hours – Hit me up on Twitter if you’d like to meet-up!
Video Boss Shitstorm and The Salty Droid
This is one of those posts I know I will regret within minutes… A while back I started reading The Salty Droid’s blog. Honestly, I don’t get it. The guy behind The Salty Droid is funny and brilliant – I laughed my ass off with his videos. What I don’t get is how “The Syndicate”…
Spot Where I Fucked Up
Lets see who can spot where I fucked up, changed the landing page and went to bed ASS-uming everything was just fine.
Microsoft Office 2010 is Office 2007 Renamed
Two lessons on “tooling”: Too many tools will make your problem worse, not better Sharpen the tools that you do have and are being useful I do put my brain within the definition of #2 above – I try to take good care of it, sharpening it if you will, and avoiding needless “damage”… Anyway,…
How to Talk Like a Corporate Drone
If you’re heading towards the corporate ranks, grab this Douchebag Dictionary and memorize it. You’ll be a corporate douchebag in no time at all! Every area of life has its own lingo… The cube farm is no exception. Here’s an excerpt: Elevator Pitch Unsucked: Overview or summary. Hard Stop I want to make sure we…
Goals and Staying Focused
With so many distractions in life, it is very hard to stay focused on what you are trying to accomplish and a whole lot easier to just coast through life. Here’s my litte strategy… Every single time I do something I ask myself “How does this help me…<insert goal here>” .. Use your brain here,…
Why are Monsters Green?
Why are monsters green? From Shrek to ‘Mike’ in Monsters Inc, The Hulk and a host of others – The main color of “mosnter” is green. Why is that? Green is all around us in plants. Is it to be a “strange” thing? Why not blue? Blue seems much rarer in our environment. Infected mucus…
The Grass
The grass *is* greener on the other side, but you have to know how to mow it or the weeds will eat you alive.
Dynamic Keywords – Bad Idea and Good Idea
The dynamic keyword ads did NOT work. Their performance sucked across all the search engines I tried. However, I can drill down and cherry-pick the ones inside the group that DID work!
ValidClick?
Today I saw this on my PPC tracking: It caught my eye because it came with broken URL parameters. I check out the URL that drove these guys to my site and its starts with http://feed.validclick.com/monitor.php?key=tag- What is this? I went to http://www.validclick.com/ and started reading… I’m trying to understand what these folks do… and…
Got my Olympus 6020 Tough in the mail! A…
Got my Olympus 6020 Tough in the mail! Awesome. Things I notice: 1) Looks awesome 2) To charge the camera, you have to have the battery door open. Are these people retarded? This is supposed to be a waterproof camera – Charging should be by induction coil, not hard dock, let alone with a sealed…
This “P2″ theme from Automattic serves…
This “P2″ theme from Automattic serves its purpose well. Since it ain’t broken, I’m going to try to fix it! Its a great way to procrastinate on more important stuff
Porn anyone? A while back I though to my…
Porn anyone? A while back I though to myself… “I wonder if there is money in Porn affiliates…” .. Of course there is – Its one of the natural (non-artificial) programmed imperatives. Trouble is, the market is crazy saturated. Still that didn’t scare me, so I went digging a bit. Sidebar: Interesting SEOMOZ article: http://www.seomoz.org/ugc/yes-dear-there-is-porn-seo-and-we-can-learn-a-lot-from-it…
Opera submitted their browser to the iPh…
Opera submitted their browser to the iPhone App store and put a timer on their site to show the world how long it takes Sour Apple to approve. Can they count to never? Apple doesn’t like apps that compete with the the built-in ones. What’s the point of the counter if there are no consequences…
Holy shit! Three conversions today Monda…
Holy shit! Three conversions today Monday! I decided to check Clickbank before tumbling into bed – I have to wake up in four and a half hours to take the kids to school (who was the fucktard that decided school should start at the crack of dawn?). Anyway.. Wow Awesome. I went a little deeper…
Working on a PowerPoint deck, late for a…
Working on a PowerPoint deck, late for a Doctor’s appointment.
An opportunity in a parallel niche prese…
An opportunity in a parallel niche presented itself on Friday… I think I may go for it – Looks like a very low hanging fruit. I managed to rip all the content I need in a nice structured way with a combination of Teleport Pro VLX and Jdownloader, with URL massaging courtesy of UltraEdit 32…
Checked my stats – Another conversion on…
Checked my stats – Another conversion on Friday – I can’t wait to watch it on ClickTale! … I’ve got to play in the Rat Race this morning, though. Mega-hyper bummer. I’m getting the feeling that my landing page conversion rate is really goo, but that this would rock if I could get it tuned…
Ended up furniture shopping yesterday. A…
Ended up furniture shopping yesterday. All fun. As I said, Life 2.0 is not entirely compatible with Marketer 1.0. It causes all sorts of conflicts in sub-modules.
Internet Marketing tip #1: Don’t get a l…
Internet Marketing tip #1: Don’t get a life, it sucks all of your time – but you’ll gladly give it all your time. Case in point, today my wife and I are playing Pengo with the furniture. Pengo involved shovin stuff around, this feels a lot like it. I think she’s makin room for Stage…
I’m analyzing the HTML of a site out th…
I’m analyzing the HTML of a site out there.. They have a hidden form, its a Form tag that contains links with likely SEO descriptions. Seems like a “link exchange” or link juice passing. Don’t really know, but looks very odd.
ClickTale is awesome – Seriously. I enab…
ClickTale is awesome – Seriously. I enabled it this morning and I’m already the world’s biggest peeping tom – Watching over the shoulder of my visitors. I just watched a 14-minute session with my landing page in real-time – I turned off “skip idle” and dialed acceleration to 1x, so it played ‘real time’ –…
Another conversion last night! Yay!… A…
Another conversion last night! Yay!… And I think I figured out what the problem is with Google conversion tracking. I’m a little disappointed I have to tell it the dollar amount that a conversion is worth to me – if I sell more than a single product/variant via Clickbank, its all going to track the…
I’m here tweaking graphics for The Man….
I’m here tweaking graphics for The Man… The Man owns my most basic rights: Health. Try getting good healthcare outside the corporate world – welcome to the world of pre-existing conditions and shitty/unaffordable plans.
