Ask yourself The One Question and your answers will help you go where you want to go. This is like “The Secret” except its not complete bullshit. Story time: Years ago I was single and going out to bars with a married friend. He would always want to hit on women, would rarely muster the…
Monthly Archives: January 2012
The Sum of All Choices
When you’re trying to find your customer to pitch them something – whatever it is – think WHAT WERE THEY DOING BEFORE THEY GOT TO YOU? What about right before that? What about before that? Your customers, your leads (and of course you) are the sum of their lifetime choices, and even the choices of…
