Updates from May, 2010 Toggle Comment Threads | Keyboard Shortcuts

  • NegBox 5:53 pm on May 25, 2010 Permalink | Reply
    Tags: Duped, , Trust   

    Sponsored Fools 

    The Sponsored Tweets idea is starting to stink bad. If you don’t approve the tweets manually, which is a ridiculous time-sink, 80% of the tweeters (at least in my case) are bots – or people that only post ads. The single tweeter that landed 22 clicks simply tweeted “#ad” and the link – which brings in completely unqualified traffic – people who were just curious about the link, as opposed to curious or interested on the offer.

    I would pay good money for a blacklist of bad tweeters, and a whitelist of legit ones.

    The Sponsored Tweets system needs to get a Trust system in place ASAP so folks can start rating each other (think: eBay feedback – that’s a trust system)

    I’m going to let this little experiment run its planned course – Who knows, I might be wrong.

     

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  • NegBox 4:22 pm on May 25, 2010 Permalink | Reply
    Tags: Amazon Mechancial Turk, , , WP-Linkengine   

    Status Report – Sponsored Dweebs and Facebork 

    Its now eight hours later… I slept about four of those.

    Sponsored Tweets report:

    What I did with Sponsored Tweets was link to a CPA offer, but not directly. I linked to an instance of WP-LinkEngine so I can control things better. I did not link to a single offer – What I did was use WP-Engine’s geo-targeting option to send US users to the main offer I was promoting and all others to a backup offer on the same product with a lower payout. I told sponsored Tweets I only wanted US traffic… That’s not what happened exactly.

    WP-Linkengine reports 1738 clicks, out of which 177 are unique clicks.
    Sponsored Tweets reports 44 clicks
    The ad network reports 1588 clicks – roughly 1300 went to the US offer and 273 to the international offer… And ZERO sales.

    When I look at the user-agents of the clicks on my site, they’re 80% not users. Here’s a snapshot of the user-agent strings of the last ten visitors to the offer link – note that the link can only be clicked on from the Sponsored Tweets redirect – it isn’t exposed to any other traffic. Out of these last ten visitors, only #3 and #9 look like a legitimate surfer – The others look like bots.

    User Agent of Twitter Traffic via Sponsored Tweets

    Speaking of clicks… I’m not sure yet if Sponsored Tweets is ripping everyone off with the cut they take on the CPC side. Tweeters get told that per click they will receive an amount that seems to be 1/3rd of what I agreed to pay Sponsored Tweets for them. That’s about a 66% spread!

    I’m intrigued to see where this is going – if you think about it, it is in the tweeter’s best interest to tweet offers that are really relevant to their followers, so they get more clicks. With a little salt, pepper and luck these are people who also complete the offer.

    On the Facebook side of the house:

    The ads to promote the doomsday page are still “Pending Review”. Probably because I said I was willing to pay $0.02 per click – yes, I pulled that number out of my ass. I don’t understand how the heck FB is thinking I’m going to spend $1.04 to $1.51 for a click to a landing page on their own website – screw that! My targeting options would have to be either freaking psychic or my landing page would have to be visual heroin.

    Meanwhile, the traffic from the Amazon Mechanical Turk has already landed more than 20 fans (fans, not just views) at a rate of about $0.04 each – You do the math. I know its not the kind of traffic I want, I can tell by the dearth of actual site page views… Its a journey, not a destination.

     

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  • NegBox 6:12 am on May 25, 2010 Permalink | Reply
    Tags: Amazon Mechanical Turk, CPC, , Incentivized, IZEA, ,   

    Facebook and Sponsored Tweets – Productive Day 

    The Doomsday website is up and running and now has an awesome Facebook page, plus I launched a campaign on Facebook to drive traffic to it – since I don’t have much faith in FB – they have yet to approve the ads and they wanted a ridiculous amount per click, I went to a favorite little incentivized traffic source – the Amazon Mechanical Turk and plunked down a bit of cash for some fans – that site actually works – its worked wonders in the past and its working way better than stupid Facebork ads – Is it people that really like what I have to offer? It doesn’t matter, after 25 fans I can get a custom URL and I need to make a bit of noise. The other reason why it doesn’t matter is because its dirt cheap.

    I am a little worried that according to their Webmaster Tools, Google only has 10 out of over a thousand webpages of that site indexed, even though a couple of days ago I gave them (and the site has) a proper XML sitemap. Hopefully, they’ll get with the program. I’m hoping I didn’t mess up the robots.txt or something really stupid.

    An interesting thing I discovered while messing with FBML is that you can put a sidebar on the page’s “Wall” page by selecting the “Boxes” tab and choosing to move the FBML app to “The Wall” – Presto! You now have an FBML sidebar. The other thing I discovered is that Facebook now provides an FBML application – Its just a place to cut and paste your text, like the other ones, so we’re still in the doghouse.

    The third thing I got going was a trial run of a sponsored tweets CPC campaign. Its late and I don’t really know what I’m doing… But heck I’m doing something! I have to say Sponsored Tweet’s dashboard is really neat – You can see the tweets, the clicks, the CPC, the person’s reach… I think that if I click the correct button I might actually find out what color underwear the tweeter is wearing. So far it all looks awesome… Just like this chick at the bottom of the post…

     

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  • NegBox 7:55 pm on May 24, 2010 Permalink | Reply
    Tags: , FBML,   

    Today I have to use FBLM… FML! 

    Today I’m building a Facebook page using FBML – FaceBook Markup Language. It’s FaceBook’s idea of messing with people. You have the ability to edit pages and add special Facebook elements, but there is no Facebook-provided application to display such a page, you have to install Joe Schmoe’s FBML app to the page – and then the FBML documentation might as well be written in Sanskrit with examples illustrated just like the Pyramids. There is no editor, let alone a WYSIWYG editor. There is a great business opportunity for a simple FBML editor (not Dreamweaver), yet nobody I know has stepped forward- and I’m no archeologist…

    Its pretty clear in this area they don’t really give a damn – they figure folks will work out how to use it no matter how difficult they make it.

    FML!

    PS: I’m using one of my site’s TinyMCE Advanced and its WordPress instance to edit the basic HTML I need… That helps some.

    PPS: For those of you behind the times, FML is short for Fuck My Life, as popularized by that site.

    Update: Really nice tutorial on using FBML to create an e-mail submit from a Form on Facebook. For more general – but pretty awesome resources the Hyperarts blog has a whole slew of really good FBML how-to articles.

     

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  • NegBox 4:14 am on May 24, 2010 Permalink | Reply
    Tags: Entertainment, Girls, Met-Art, P's of Marketing, Tiering,   

    NegBox: Now Rated “R” for Really Good Rumps 

    The¬†Votes are in… In a landslide win, 4,578 people clicked on the women, and 17 on the businessmen.

    Not really, but if it works for fake review sites, might as well work for me.

    From now, all posts will get a randomly-selected (via a really simple script) girl attached on creation from a pool of a little over 11,000 ¬†images. The images all come from Met-Art’s webmaster promotional materials (so there will be no donkeys crapping on transsexuals, sorry) and link to Met-Art using my affiliate code pointed at the “low price” offer – I signed up to the CCBill and this site’s referral program. Nice. Interesting to see that I could pick from two different price points for the people I send them. I really don’t expect much, but hey – its experience.

    The remarkable bit that I just hinted at is that if you used this link, when you get to the signup page, you end up paying $29 a month for the length of your subscription. If you follow this other link, you pay $19… Then if you followed this one you’d pay $9 for the first 15 days, then the standard $29 a month. This means I could fine-tune depending on traffic source – brilliant!

    The “Price” is one of the infamous “P”s of Marketing – which are anywhere between four “P”s and fifty-seven trillion “P”s, depending on who you ask or what book you grab. The first time I learned the “P”s there were five… Then when I took classes on Services Marketing with Sultan Kermally it was seven Ps… Anyway… I’ve yet to see this idea at a network level, though. It would be very interesting if a (small) network had variable marketer-selected pricing – The offer would have a minimum, no set maximum and somewhere on your link you’d be sending in the price – which would get picked up by the offer as well as the network upon checkout. Any model other than one where the price can vary by target is most likely leaving money on the table.

    PS: I manually selected this first picture… I was trying to say something about not going down without a fight… Whatever. The ones that are coming up are most likely to feature nudity – not really hardcore, but certainly female nudity.
    Bottom line: If you’re offended by nudity: Fuck off my site!!!

     

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  • NegBox 4:36 pm on May 21, 2010 Permalink | Reply
    Tags: Ad Units, Media Buy, Prosperent   

    Prosperent – I am in Love! 

    Wow… I never thought I could love again… I wrote two days back how Fukital ads from Amazon suck ass and how I was going to have to use my brain. Turns out I was wrong! No, Amazon still sucks ass – and their piddly commissions don’t help their cause… I was reading ppc.bz’s post on auto-blogging and it mentions Prosperent as an ad network that does exactly what I needed.

    I thought it would suck… I wrong! I punched in three keywords that define what people visiting my site want and this is giving me a TON of on-target offers.

    Un-fucking-believeable. It took me less than 20 minutes to sign up and set the whole thing in motion.

    UPDATE: Wow… Wow… Wow… Wow… I’m plastering their code all over that site and as I’m doing it and refreshing the pages I see that they’re scanning the pages too… haven’t peeked at my server logs – don’t need to. Between my keywords and the scraped content (I do have good META tags) the offers they’re putting up are like a freaking laser beam shot into the visitor’s brain.

     
    • Nite 1:10 am on July 1, 2011 Permalink | Reply

      Most people don’t realize that Prosperent is a nice alternative to Amazon. Prosperent doesn’t have the instant brand recognition that Amazon does, yet. But interesting thing is that for the longest time, Amazon did no direct advertising; they made their money from their affiliates who did product reviews and the like. Now that Amazon has grown into a giant online retailer, affiliates seem to be more of a liability than a resource in terms of bottom line profits. Amazon used affiliates to gain brand recognition. Now that they have it, they don’t need affiliates.

      Prosperent, on the other hand, only makes money when their affiliates make money. It’s win-win. I hope to see more new people active on the forum there.

    • NegBox 7:53 pm on July 1, 2011 Permalink | Reply

      Yup, they’re still really good and way better than the Amazon program!


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  • NegBox 2:50 pm on May 21, 2010 Permalink | Reply
    Tags: Finch, Interviews,   

    Weekly Kick in the Balls 

    I love Jonathan Volk’s weekly interviews – They’re literally a weekly kick in the balls for me. They’re a not-so-gentle reminder that somewhere out there there’s a dope doing what I want to be doing – and I’m not.

    Its also a great source of blogs. Finch’s blog is actually really good. I’m starting to notice that -in general- the more successful internet marketers have the least useful blog content. Of course there are many exceptions – my blog being one of them – according to that “inverse correlation” rule I should be surfing in a limo made out of internet marketing wads of cash all the way to some high-class strip club while sipping champagne and smothering my weiner in caviar… Not quite… Yet. A boy can dream, can’t he?

     

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  • NegBox 5:14 pm on May 20, 2010 Permalink | Reply
    Tags: Redesign, Site,   

    My Boring Site 

    Agh… This site looks so bland… I’m going to spruce it up a bit somehow. I’ll take it well outside the domain of “Safe for Work”. Since I work from home, its all the same to me… and frankly, I don’t give a shit.

    In the interest of appearing fair, I will submit this to a voting. Take a close look at your preferred picture by clicking on it and I’ll count the ‘votes’ soon.

    BTW, it is the APPEARANCE of fairness -not real equity- what counts to human beings. This becomes really clear when you put people to play games like dictator and ultimatum.

     

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  • NegBox 3:31 pm on May 19, 2010 Permalink | Reply
    Tags: ,   

    Sponsored Tweets Adds PPC and Changes the Game 

    Thanks to Jonathan Volk I found out that Sponsored Tweets up-ended the Tweeting game. Now you can create PPC ads and toss them at the crowd of Twitter users – They take their pick and get paid per click.

    This is a radical shift – The motivation and “action” button used to rest squarely on the advertisers, who would pay per ‘mention’ or tweet. The trouble with that model is that you have to pick who tweets your tweet. A tweet about a lingerie offer coming from me is probably worth $0.01, the same tweet coming from Lady Gaga is probably worth $400,000. With the “pay per mention” model advertisers had to set a price point and target the users they wanted to make an offer to at that price point.

    On this new PPC model the advertisers sets up the payout per click and make the offer to the entire community. The community self-selects! Pure genius.

    As a rather excitable guy… My goal for today is to do what I had planned PLUS get a PPC campaign going here. There are very few active campaigns – I want to get in now while people will SEE my campaign. You go ahead and wait a couple of weeks – the list of offers will be FLOODED and advertisers will have to game the sorting in addition to everything else.

    Hold all my calls for the week – I’ve got some money burning a hole in my pocket!

     

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