Red Pill Books

September 2, 2010 by Slave Rat with Tags: , , , , , , , ,
Section: Learning, Research, Review

  • Share/Bookmark

IMPORTANT: I never, ever, EVER recommend the books I’ve assigned a 10 to. Chances are high you’re one of the 99% of people who can’t/won’t really enjoy those books. In the best of cases, you’ll hate me for suggesting it, in the worst case, you’ll wreck your life by taking the book as an absolute truth. So why are they on the list? Because on my blog I really don’t give a shit.

Scroll down past the list to understand the criteria.

Red Pill of Blue Pill

Red Pill-nessTitleAuthor
10Games People Play Eric Berne
10Radical HonestyBrad Blanton
10Sperm WarsRobin Baker
10The Selfish GeneRichard Dawkins
9Comedy Writing SecretsMarc Shatz
8Moral MindsMarc Hauser
7Mystery MethodErik von Markovik
7The Fabric of Reality David Deutsche
6All Marketers are LiarsSeth Godin
6InfluenceRobert Cialdini
6The Road Less TraveledM. Scott Peck


Every once in a great while I come across a book that shows me a better way of understanding the world. “Better” here has a special meaning. It means the book presents a way of viewing reality that matches what I observe much better than what I had in my mind until then. When this happens a lot of my thinking changes – its like changing tracks in a train – You’re now heading in a different direction and everything you see changes after that.

This list is the “top” of some 600 other books I’ve read while searching for the Red Pill. I actively seek out books that help me understand everything “better”.

I’ve titled the list Red Pill Books because they are just that – If you read them and understand them, there is no going back.

I’ve also ranked them on a 1-10 scale for “Red-Pill-ness” – My Red-Pillness is a combination of factors – A judgment call on my part. Books closer to a 10 are jarring wake-ups – Much like Neo’s wake up from The Matrix. By contrast, books closer to Zero help you sleep better at night.

PS: No, I’m not retarded and believe we live in a simulator – The references to the matrix are simply helpful to get the meaning across.

  1. Slave Rat
    Indeed. I've also found some books that are a "10" on the OTHER scale.... The "blue-pill" scale - "The Four Agreements" by Miguel Ruiz is a complete 10 in the blue-pill scale. It won't lift the veil, on the contrary, it will give you quite the fantasy coating (yeah, Miguel is a Toltec spirit and I'm the tooth fairy) but are written so well they can help people immensely. I actually took a class on his books with the guy (and his son) - pretty cool guy. There were a few "kumbaya" everyone-hugging moments where I realized how lonely most of the people around me were... Still his concepts are golden - They are real-world psychotherapy, wrapped around a cohesive story. My key has also been to stay humble - my truth is personal, and not absolute. I guess it all depends where you want to go... And paraphrasing the Cheshire cat: "If you don't know where you want to go, then all roads will take you there."
    3 September 10 at 14:49
  2. Mike Chiasson
    This is how my graduate degree in communications is. Once you understand concepts like social construction and gain a better understanding of why we do the things we do, the world is completely new. You often find it difficult to pick sides and watch others get upset as you hold a knack for life that they can't quite grasp.
    3 September 10 at 02:01
2 Comments - Speak up! Leave a Comment!
Comments Monster Will be Very Mad if You Don't give him a Comment!



Gratuitous Eye Candy

Ultimate List of Traffic Sources

August 24, 2010 by Slave Rat with Tags: , , ,
Section: Affiliate Marketing, PPC, PPV, Tools

  • Share/Bookmark
WeirdTwitter

In the neverending quest for traffic, I bumped into a great list of traffic sources compiled by Edward from http://3things.be which I promptly proceeded to rip, massage, sort and post. Probably the best part of the list are Edward’s one-line comments on each source. Check out the ultimate list of traffic sources.

Check out Edward’s blog – I got a good laugh from his Twitter badge:

  1. Justin Dupre
    Edward's blog sure has many great sources from traffic. Great stuff!
    31 August 10 at 09:29
1 Comment - Speak up! Leave a Comment!
Comments Monster Will be Very Mad if You Don't give him a Comment!



Gratuitous Eye Candy

Exploiting and Avoiding the Fear of Loss

August 24, 2010 by Slave Rat with Tags: , , ,
Section: Affiliate Marketing, Learning, Research

  • Share/Bookmark

This video from a TED Talk by Laurie Santos is genius – it talks about one of the linchpins of high-pressure sales: Loss Aversion.

 


In a nutshell – “People’s intuitions about how much risk to take varies depending on where they started with.”

I really found it interesting to learn that loss aversion is relative to the starting point of the game. The game being the point at which you have to start deciding.

Yes, we all know people want to minimize loss, and we do know people want to minimize loss in disproportion (much more) to how much they want to achieve gains. What this presentation added was two things:

  1. The knowledge that this drive cannot be easily overcome
  2. The knowledge that the most effective strategy would be to give you something you have to spend – with the choices for spending being either safely lose a certain amount or in a risky no-loss/multiple-loss fashion.

This is exactly what happens to, among tons of cases Laurie mentions, homeowners whose homes have depreciated below the purchase value: They are most likely to take the no-loss gamble and hold on to the shack instead of the known loss and cut their losses short.

Can you use this knowledge in your daily marketing? Well, how much more explicit can this get?

Interesting thought: Do you make these same mistakes when running your Internet Marketing campaigns? Do you take unwarranted risks in attempts to prevent a loss?

I must not fear.
Fear is the mind-killer.
Fear is the little-death that brings total obliteration.
I will face my fear.
I will permit it to pass over me and through me.
And when it has gone past I will turn the inner eye to see its path.
Where the fear has gone there will be nothing.
Only I will remain.
Bene Gesserit Litany Against Fear

0 Comments - Speak up! Leave a Comment!
Comments Monster Will be Very Mad if You Don't give him a Comment!



Gratuitous Eye Candy

Microsoft Office 2010 is Office 2007 Renamed

August 23, 2010 by Slave Rat with Tags: ,
Section: Random, Rant

  • Share/Bookmark

Two lessons on “tooling”:

  1. Too many tools will make your problem worse, not better
  2. Sharpen the tools that you do have and are being useful

I do put my brain within the definition of #2 above – I try to take good care of it, sharpening it if you will, and avoiding needless “damage”…

Anyway, Back to Office 2010. I use PowerPoint, Word and Excel on a daily basis – big time. I have a neural link to these tools – I think and magic just happens.

Yesterday I decided to buy the upgrade from Office 2007 to Office 2010.

After a day of use I can honestly say there is no fucking difference between 2007 and 2010. What a way to wallpaper Wily E. Gates’ mansion. Can you imagine any other place where you can continue to sell a shitload of the same crap you were selling three years ago, slap a new sticker on it and pass it for new?

Uhhh.. Hello, FTC, Champion of the poor, witless and innocent, where are you when we really need you? Chasing bloggers again? Flushing your colon with berry juice? Seriously?

0 Comments - Speak up! Leave a Comment!
Comments Monster Will be Very Mad if You Don't give him a Comment!



Gratuitous Eye Candy

Retargeting PPV Pop-ups

August 21, 2010 by Slave Rat with Tags: , ,
Section: Affiliate Marketing, PPV

  • Share/Bookmark

Repeat PPV pop-ups from the same IP address seem to correlate (at least at a glance) with a drop in conversions and a dip in ROI. In other words: As days roll by I find myself spending on repeat pop-ups to people that didn’t bite the first time around, and they haven’t been chugging any of Morpheus’ blue pills either, so I’m wasting my money. Take a look at these two graphs – The first one is the Repeat clicks – The definition of repeat here is “coming from the same IP during the last 24hs” – which is leaving out repeat IPs hitting 25 hours later or two days later. I’m betting after running for any significant length of time this adds up fast. The second graph is the ROI for the same period.

Prosper 202 Filtered Clicks Snapshot

ROI

I tried to avoid repeats by tweaking the settings on the ad network – which seems to work for a time, and more or less randomly for me.

So here’s a thought… Stick a cookie in their machine as they pass by and read it back when they’re coming in to create a sequence of landers/ads/offers that you can take the person through. Instead of trying to pull a one-hit-wonder, how about presenting them with escalating offers? Or how about switching to another niche?

Interesting idea. It isn’t full-on retargeting – its still an interesting idea that could lengthen the life of a campaign.

  1. Slave Rat
    Joseph... Clearly, I'm not a genius here. Later in the afternoon it hit me that I've actually seen this before - I just didn't pay attention since I thought it was just a fancy way to split-test. Doing this is dead-easy from the technical point of view. Just search for "cookie landing page rotator". Barman from PPC.BZ posted a really nice one over at PPVPlaybook (membership required, not an affiliate link). Barman's script can not only walk through a sequence of landers, it can also walk through a sequence of multiple sets of landers. Sounds confusing - essentially if you configure it right, it allows you to split test your sequence of landers; So if you have three for the first step, four for the second step, and two for the third step it will walk through the steps and randomly chose a lander from that set/step. That way it does both things at once - advances a sequence and split-tests it. The wizardry comes in building/choosing the right landers to put in sequence.
    22 August 10 at 04:20
  2. Joseph
    Great idea but Executing this must be difficult?
    21 August 10 at 23:21
2 Comments - Speak up! Leave a Comment!
Comments Monster Will be Very Mad if You Don't give him a Comment!



Gratuitous Eye Candy

StatsRemote

August 19, 2010 by Slave Rat with Tags:
Section: Affiliate Marketing, Tools, Tracking

  • Share/Bookmark

Found a nifty little app called StatsRemote that can keep track of dozens of advertising as well as affiliate network accounts. By what I read this tool is pretty popular in the Adult webmaster industry.


The functionality is limited to overall stats, the price is around $30 a month. In a nutshell, it gives you a birds-eye view of your money going in and out (AKA: Cashflow) plus a projection for the entire month month/year and some stats. It doesn’t do SubIDs and I don’t think it can help optimize much – but its sure nice to see how big a hole I’m putting on my budget. It has an INCREDIBLE list of supported platforms – and they do work – If nothing, that list is worth a look simply because it acts as a directory of working shit by type – For example if you are looking at getting more traffic then their pruned list is pretty good, just as well if you suddenly fancy a bit of gambling.

0 Comments - Speak up! Leave a Comment!
Comments Monster Will be Very Mad if You Don't give him a Comment!



Gratuitous Eye Candy

Creativity and Asking the Right Questions

August 18, 2010 by Slave Rat with Tags: , ,
Section: Research

  • Share/Bookmark

The billion-dollar creativity spark happens in the first 30 seconds of this video – Specifically from 0:12 to 0:28. This is Wieden+Kennedy’s agency recap of the Old Spice campaign.

Really brilliant from many angles – They reverse-engineered the behaviors that were not working for them and targeted their weak areas. Think about this for Affiliate marketing – Who decides what, why and how before proceeding with a transaction?

Shout-out to ShockMarketer where I saw the ad and then AdverBlog where I saw the recap.

0 Comments - Speak up! Leave a Comment!
Comments Monster Will be Very Mad if You Don't give him a Comment!



Gratuitous Eye Candy

How to Talk Like a Corporate Drone

August 17, 2010 by Slave Rat with Tags: , , , ,
Section: Fun, Random

  • Share/Bookmark

If you’re heading towards the corporate ranks, grab this Douchebag Dictionary and memorize it. You’ll be a corporate douchebag in no time at all!

Every area of life has its own lingo… The cube farm is no exception.

Here’s an excerpt:


Elevator Pitch

Unsucked: Overview or summary.


Hard Stop

I want to make sure we cover everything we need to in this meeting, but I have a hard stop at two p.m.

Unsucked: Another meeting or obligation.


Rightsize, Rightsizing

Due to rightsizing, we’ll be eliminating 50% of the department. We still have the same deliverable targets.

Unsucked: Layoff.


Skull Session

There’s a marketing team skull session tomorrow on the fallout from having Mel Gibson as the celebrity spokesperson for the new product line.

Unsucked: Meeting.


Social Media Strategy

Here’s a ten-step guide to developing a killer social media strategy for your company.

Unsucked: Typing into text areas.


Synergy

We are actualizing synergy amongst team members directly related to the project.

Unsucked: Working together.


If you are really headed to cubefarm, here’s a video sneak peek at life behind the suit: Endless conference calls.

0 Comments - Speak up! Leave a Comment!
Comments Monster Will be Very Mad if You Don't give him a Comment!



Gratuitous Eye Candy

LeadImpact Bid Increase of $0.0001 – Good or bad?

August 15, 2010 by Slave Rat with Tags: , , ,
Section: Affiliate Marketing, PPV

  • Share/Bookmark

Call me dumb, but I just realized I can increase my bid by $0.0001 and outbid 30% of competitors on higher traffic URLs. Take a look at this screenshot…

URL Competition Bidding at LeadImpact

I was really trying to figure out a way to “mark” some URLs when I noticed I could do this…

It does seem to push down the other advertisers in the queue – I am bidding on some URLs from two different campaigns and the $0.0001 increase keeps that campaign’s “rank”, but pushes the others one rank lower.

Does this drive more traffic? Sooner? I’m not really sure. I noticed that even though you may be ranked 10th on a URL, you’ll still get traffic from it. When does LeadImpact show the ads for a lower bid, when frequency cap is reached?  That way the person doesn’t see the same pop-up over and over? What is a bit confusing is that pop-ups don’t happen *that* often – So who is managing to trigger the tenth pop-up within 24 hours on a particular URL? Might it make sense to not even bid on a keyword where you rank so low?

Questions, questions, questions…

0 Comments - Speak up! Leave a Comment!
Comments Monster Will be Very Mad if You Don't give him a Comment!



Gratuitous Eye Candy

Goals and Staying Focused

August 13, 2010 by Slave Rat with Tags: , ,
Section: Lifestyle, Random

  • Share/Bookmark

With so many distractions in life, it is very hard to stay focused on what you are trying to accomplish and a whole lot easier to just coast through life.

Here’s my litte strategy…

Every single time I do something I ask myself “How does this help me…<insert goal here>” .. Use your brain here, you’re not a machine – You likely have multiple goals, and often conflicting ones: Make $1K a day, Spend Quality time with family, Connect with friends, stay healthy. You know what category everything you do might fall on – When you catch yourself doing something that either doesn’t fall into any of the major categories of what you’re trying to do, chances are you don’t need to be doing it…

The hardest part is when you’re doing something that might fall into one of the activities you need to do for your goals… You might be reading a blog, like this one… Then ask yourself “How does this help me reach $1K a day?” be honest and if the answer is “It doesn’t”, you just close the browser, put the iPad away and just go do something that does help you.

That’s my little secret to actively balance family, work, and social life instead of just letting the pieces fall where they may.

0 Comments - Speak up! Leave a Comment!
Comments Monster Will be Very Mad if You Don't give him a Comment!



Gratuitous Eye Candy

Escalating the Value Chain

August 12, 2010 by Slave Rat with Tags: , , , ,
Section: Affiliate Marketing, Finance

  • Share/Bookmark

Disclaimer: Before anyone thinks I’m the King of CPA, don’t be mistaken – I’m nobody and still trying to walk.  But I can smell short-sighted fools a mile away.

Why are you promoting a Zip Submit? Why are you promoting that eBook? Why are you promoting X?

The dumb answer: “To make money”

The smart answer: “To figure out how to make money”

If you’re not actively figuring out how the next link in the chain is making money off of your actions, and intend to take over the next link as soon as you understand your current part and the next link’s part, then you’re wasting your time and should be looking elsewhere for something you can expand vertically – not just horizontally.

Ever take the time to see what the hell happens after you buy a snuggie via an affiliate marketer online? How about taking the time to follow an e-mail submit and see what happens and what offers are behind it? Work out the math?

You don’t even have to dream up a fake names or addresses anymore.: Try the Fake Generator.

Of course you’re not about to create an Auto Insurance company, but take a peek. Is it really Geico? You’d be surprised at the incredible number of intermediaries. Imagine instead of taking your commission for the silly submit, adding the $$$ for all brokers in the middle. Couldn’t you later offer your own Submit offers to the networks?

Maybe this is obvious.. I haven’t seen people comment on this anywhere, really…

I’ve spotted several instances of offers on networks that payout for example $120 for a Business Opportunity (might cost the consumer $500 over several months, or it might be an aggregate or lifetime-value calculation), then someone builds a fake blog landing page and puts it up as an offer that pays out $50 per person that signs up to the $120 Business Opportunity offer I just mentioned. Looking at the blog or the offer individually doesn’t give you a clue what’s going on, until you realize these are indeed not the same business – these are different companies and different people both with offers on the market, one encapsulating the other and while not really skimming off the top, adding some value – after all, the buy rate from the flog is probably higher than sending cold traffic straight to the offer.

Or you’ll see lead generation in the insurance industry, with a payout of $15. Then there is a Zip submit with a payout of $2, which when activated leads to a page that shows the visitor three insurance offers from other affiliate networks – those same offers you can get for $15.

Do you see the value chain?

Its not about driving the traffic straight to the ultimate destination. You could, but it won’t work. Its really about building the entire road that takes your customer/lead there, and keeping all the money along the way.

You have to learn how to walk before you can run… You have to learn how to market the stuff at the bottom before you can move higher in the chain…. By the same token, you’re not going to learn how to walk by picking your nose, and you’re not going to move higher in the chain by promoting things you can’t replace the next link with yourself.

This is something to think about next time you’re picking offers to promote.

0 Comments - Speak up! Leave a Comment!
Comments Monster Will be Very Mad if You Don't give him a Comment!



Gratuitous Eye Candy

Enter LIMBO

August 6, 2010 by Slave Rat with Tags: , , , ,
Section: Fun

  • Share/Bookmark

It was a dark and stormy night… I couldn’t sleep.. It was 2:00 AM.. The house was quiet. I went downstairs and fired up the Xbox 360. My favorite game, Fable 2, had lost its luster… Then I saw it… Limbo…Available for Download.

Limbo is an amazingly creepy, gruesome and fun platform puzzle game. I’ve played it to the end – only 5-6 hours – but I made sure I only played it at night. The atmosphere of the game is simply amazing, the sounds draw you in, and the gruesomeness of some of the parts… Well… Makes it interesting – It did take me a while to get comfortable (and not have my heart jump) with the little boy getting decapitated, impaled, crushed, electrocuted and eviscerated so frequently.

This is really a very unique game – and the atmosphere of shadows, shades, and despair it creates is amazing. Check it out.

IGN did a nice video review of Limbo


A few screenshots:


This part is one of the most fun... The letters of the HOTEL sign start falling as you climb on them, shooting sparks everywhere



Itsy-bitsy-spider climbed up the water spout... Itsy-bitsy spider ate the little boy... Down came the rain and washed the boy out...



That's gotta be the river Styx



Is he the lost son of Indiana Jones?


0 Comments - Speak up! Leave a Comment!
Comments Monster Will be Very Mad if You Don't give him a Comment!



Gratuitous Eye Candy

Learn Internet Marketing

August 3, 2010 by Slave Rat with Tags: , , , ,
Section: Affiliate Marketing, Internet, Learning, PPV, Review

  • Share/Bookmark

Last week I joined the Super Affiliate Twins’ Internet University.

I have to say I’m impressed. Very positively impressed.

Ryan and crew are all over the forums giving good solid advice and literally shepherding folks along.

When they say that they teach all this about internet marketing, they aren’t joking – All the modules are up and you can get access to it for a one-day $5 trial or just go for the monthly membership.

The best part  is that they’re small... That probably won’t last very long. The second best part is that it shows that Ryan and the crew are interested in seeing folks succeed. Its not common to see an abundance mentality at work in such a competitive landscape.

Abundance Mentality: Stephen Covey coined the term abundance mentality or abundance mindset, a business concept in which a person believes there are enough resources and success to share with others. It is commonly contrasted with the scarcity mindset, which is founded on the idea that, given a finite amount of resources, a person must hoard their belongings and protect them from others. Individuals with an abundance mentality are able to celebrate the success of others rather than be threatened by it.
A number of books appearing in business press since then have discussed the idea. The abundance mentality is believed to arrive from having a high self worth and security, and leads to the sharing of profits, recognition and responsibility.

I felt the University paid for itself in just watching one of the videos they’ve put out. I watched the PPV video about five times. It comes with survey-style landers, normal landers, reference of PPV networks. There are NO affiliate links on the stuff linked to. Really everything you need and the instructions on video – I mean, if I can’t figure it out with that, I should probably stick to flipping burgers. Someone put a lot of thought into this.

They are now starting a contest on PPV marketing (yup, there’s still time to join the contest) – The contest is designed to teach the ropes of PPV marketing by starting out with a simple Zip/eMail submit Direct-linking campaign, learning to set it up and optimize it to get it profitable. Ryan is posting step-by-step videos on doing everything, and folks are sharing their campaigns. To keep it competitive the only thing we’re not disclosing is the target URLs.

What’s the Prize? … Does it matter? I would do the same if it was a lollipop or a Ferrari – The true prize is the EXPERIENCE, the Knowledge and who knows, maybe a friend or two – the rest is anecdotal.

I do feel pretty lucky to be a part of the contest as it unfolds – It is *exactly* what I want to learn and done in a great way – Plus Ryan and folks answer questions in a very straightforward manner, holding nothing back and really guiding folks.

Really great work on the part of Ryan and team, and I have to thank Mike for egging me to join up.

  1. Slave Rat
    I say, if you can't give them great stuff to keep them coming back, throw in some tits and ass and see what happens. Just like at tradeshows!
    4 August 10 at 15:35
  2. Justin Dupre
    o_O nice Gratuitous Eye Candy section!
    4 August 10 at 10:21
  3. Slave Rat
    Dang, man... Are you sure that's the way its supposed to work? I'm going to get my burger-flipping spatula ready, and go apologize back at the drive-thru.
    4 August 10 at 01:13
  4. Mike Chiasson
    Haha I am going to laugh when we are all geared up for the contest and then next week we are all asking for discounts on the membership since we blew all our cash on campaigns! My recent post Fully Revealed Campaign – Making Money on DirectCPV
    3 August 10 at 23:23
4 Comments - Speak up! Leave a Comment!
Comments Monster Will be Very Mad if You Don't give him a Comment!



Gratuitous Eye Candy

Thin-Slicing Your Customers

July 30, 2010 by Slave Rat with Tags: , ,

They say to hunt something you have to become it. I (you) need to understand your customer's motivations, and particularly the stories they've been telling themselves.Here's what I picked up at the store...Amazing ...

More »

0 Comments - Speak up! Leave a Comment!

Pop Me Baby, Pop Me!

July 29, 2010 by Slave Rat with Tags: , , , ,

Following Jonathan Volk's lead I installed one of LeadImpact's adware crapware toolbars into my machine. I tried Hotbar first but my antivirus kept deleting the executable in the middle of the installation... Fortunately they have several crapware offerings and I managed to get one going.

More »

0 Comments - Speak up! Leave a Comment!

Five Hosting Tips for Newish Affiliates

July 28, 2010 by Slave Rat with Tags: , , , , ,

Tip 1 - Get Dedicated Servers or a Virtual Private servers. I just spent the last two days migrating and consolidating hosting accounts. Total waste of time, but had to be done. Be smart, not like me.Tip 2 - Use the Domain Registrar's DNS service, not your server's. The main reason is because if you ...

More »

4 Comments - Speak up! Leave a Comment!

Picture of ClickBank Check Gets All the Attention

July 22, 2010 by Slave Rat with Tags: , , ,

Why does the Picture of my first ClickBank check get so much traffic??

More »

0 Comments - Speak up! Leave a Comment!

5 Steps to Cover Your Legal Ass

July 21, 2010 by Slave Rat with Tags: , , , , , , ,

Disclaimer: I'm not a lawyer. Do not use any of the information on my site for anything other than wasting time. A note on playing nice The goal of this post is to protect you from the casual "oops" of business - NOT to arm yourself for ...

More »

0 Comments - Speak up! Leave a Comment!

Avoiding Burnout

July 16, 2010 by Slave Rat with Tags: ,

Imagine not caring anymore about your work or projects, and worse yet, not being able to find motivation to continue to work on anything. What would happen then?That's what burnout feels like. It feels like your brain went on vacation with your drive and left your body behind with the mess.I used to think burnout ...

More »

0 Comments - Speak up! Leave a Comment!

FUCK YOU GOOGLE – An Illustrated Love Story

July 8, 2010 by Slave Rat with Tags: , ,

[caption id="attachment_1475" align="aligncenter" width="300" caption="Woha Mary, that's ...

More »

0 Comments - Speak up! Leave a Comment!

ShoeMoney System Postmortem

July 8, 2010 by Slave Rat with Tags: ,

The Shoemoney System should have been titled "The ShoeMoney Internet Marketing Hands-on Review". It was clearly not geared towards me, or anyone that ...

More »

1 Comment - Speak up! Leave a Comment!

List Control 2.0 from Frank Kern Capsule Review

July 5, 2010 by Slave Rat with Tags: , , , ,

Disclosure: I'm not an affiliate for this product, I don't know Frank and I get no compensation of any sort here... Not even good Karma... I don't even have to justify to myself I made a good decision spending 2K on a training course - 'cause I sure as hell didn't. You can ...

More »

0 Comments - Speak up! Leave a Comment!

How I Made $77 From One Sponsored Tweet

June 30, 2010 by Slave Rat with Tags:

This has to be either some epic mis-targeting or something so brilliant I've fallen for it and haven't noticed yet... I got paid $77 dollars via Sponsored Tweets to tweet about a car they're promoting along with the new vampire movie.I cannot fathom ...

More »

0 Comments - Speak up! Leave a Comment!

How to Accelerate your Site to Warp Factor 9.9 without paying $99 a month

June 30, 2010 by Slave Rat with Tags: , , , , , , , , ,

Ever wish you could deliver web pages and graphics at blazing speeds without having to sell your firstborn?99% of the content of this blog is ...

More »

8 Comments - Speak up! Leave a Comment!

Blogging & Comments System

June 28, 2010 by Slave Rat with Tags: , ,

I prognosticate in-line commenting will soon be a standard feature of most blogs. Its a catch-22. If you have a ...

More »

0 Comments - Speak up! Leave a Comment!

Mailing Lists & Paying it Forward

June 24, 2010 by Slave Rat with Tags: , ,

I'm all giddy and excited - I'm sending out my first all-awesome-content e-mail to my awesome-o 4000 (I just had to) brand-spanking new mailing list of 16 subscribers!I'm not asking them to even click on anything... According to "The Gurus", the ideal would ...

More »

0 Comments - Speak up! Leave a Comment!

Social Media Marketing Map

June 24, 2010 by Slave Rat with Tags: , ,

A useful Social Media map, courtesy of of CMO.com (CMO = "Chief Marketing Officer"). If you're interested in getting traffic to your site, you go down the "Traffic to your site" column, find the green boxes, read the text in the box and look at the row you're on to see what site its referring ...

More »

0 Comments - Speak up! Leave a Comment!

Wibiya Toolbar

June 23, 2010 by Slave Rat with Tags: ,
Wibiya Logo

Check the toolbar at the bottom of your browser window when you're viewing negbox.com. That's the Wibiya toolbar. What a stupid name for an awesome app - I keep misspelling it every time I want to go to their site. I had this thing running on another site for a year or ...

More »

0 Comments - Speak up! Leave a Comment!

Fable 2 Banshees

June 22, 2010 by Slave Rat with Tags: , ,

One day I will go into how I play games and why I always cheat at videogames.I love sandbox-style games where you go wherever you want... Right now top of mind is Fable 2. Fantastic game - I think one of the best characters is a class of 'monsters' called the Banshee. The banshee has ...

More »

0 Comments - Speak up! Leave a Comment!

Split-Testing Nightclub Music Mixes & The Science of Hedonism

June 22, 2010 by Slave Rat with Tags: , , , , , ,

Some folks are simply fucking brilliant, like Yale Fox.The guy wrote Inside the DJ Booth: How A Disc Jockey’s Strategic Track Selection Can Enhance Experience, Foster Loyalty, and Boost ProfitsTalk about testing - this time the patterns of how people ...

More »

0 Comments - Speak up! Leave a Comment!

How to Get Google to Index Your Site Once and for All

June 22, 2010 by Slave Rat with Tags: , , , ,

Here's an idea I tried with Google that worked as far as I could tell... After two weeks of submitting my SEO site via their Webmaster Tools and sending them a good Sitemap.xml (plus the site had the sitemap where it belongs - its a Wordpress site), the Google dorkheads were not indexing it - ...

More »

1 Comment - Speak up! Leave a Comment!
« Older Posts